Canadian Affair

Canadian Affair is the UK's largest tour operator to Canada, providing services including scheduled passenger airlines, package holidays, cruise lines, hotels, motorhome hire and car hire.

I was appointed as Digital Web & Content Executive. My role included leading on content across all marketing channels, working to deliver high organic ranking on all websites and web pages, assisting with the rollouts of new digital projects, and overseeing the brand guidelines. I also designed and created weekly email campaigns, new landing pages, and content plans, as well as liaising with partners and other stakeholders.